Animation

Medwaste Mgmt

2019
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1:13
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Digital
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For over 15 years, Medwaste Mgmt has helped protect health and well-being in a safe, responsible, and sustainable way.

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Use Case

Business Development

Use Case

Striving for a Greener, Better Tomorrow

Medwaste Management is a leading provider of compliance-based solutions that protects people and brands, promotes health and well-being, and safeguards the environment in the U.S. They are a U.S. based business-to-business services company and leading provider of compliance-based solutions that protect people and brands, promote health and well-being, and safeguard the environment. Medwaste Management's waste network enables them to scale capacity to meet the shifting needs of customers to protect what matters.

They are continuously focused on creating an environment that is both a great place to work and where people can make great things happen. Additionally Medwaste Management is committed to developing the capabilities of our team members to equip people to succeed and to create leaders at every level.

Medwaste Management teamed up with Cerebrum to launch a fun, new digital video campaign to promote awareness of their brand and services. The result was a hugely successful animated video entitled "The Medical Waste Contract" in which the CEO of the company portrays the voice of the two lead characters.

Production Notes

With animated productions, the possibilities are endless.  Clients can choose the setting they desire, the characters, props, and wardrobe and still maintain a modest project budget.  At Cerebrum, we encourage founders to take a close look at animation for projects whose purpose is to get a conversation going.  In this case, the team at Medwaste Management was motivated by the possibility of animation to instantly expand their community outreach.

Produced from an original comic story written by the founder of Medwaste Management, the highly original animated video doesn’t miss a beat.  The narrative follows the traditional three act story structure and also features the founder’s voiceover for both of the main characters.  The animated film has been a hit with audiences of all ages since it premiered online.

Final Thoughts

If you own a medical waste facility and need digital advertising for your company, animated videos are a surefire way to meet your objectives.  A cleverly written, well-produced animated video can have a better return on investment than expensive ads on pricey online platforms.  Furthermore, animated videos promote your brand in a way that your audience will remember for years to come. 

Animated videos are a great way to produce content on a recurring basis.  For instance, serials will keep your audience coming back for more and clips for holidays and special events will keep your name in the hearts and minds of your customers.

Location:
Los Angeles, CA
Classification:
Small Business
Awards:
N.A.
Release Date:
2014

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Animation

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